Necro-media is the re-purposing of older forms of Mass Media & Mass Media content as content of new forms of media. In the case of this post, photographs of an old copy of classic work of cinema history was used to create a series of images. These images were done as Antique Impressions, emulating the codes & conventions of aged photographs.
So to break down what has been done on the conceptual level, I’ll start with the content. The book in question is An Illustrated History of The Horror Film by Carlos Clarens, 1967. The selection of the book creates multiple levels self-referential media. The soft cover edition was published in 1968. It is a “discarded” secondary school media resource. The book’s age & poor condition qualifies it as old Mass Media. It is referenced by other works as a historical artifact of significance to cinema studies.
The publishing date of 1968 is ironically significant. In that year two movies were released that would have been of great importance to Clarens’s analysis, Roman Polanski’s Rosemary’s Baby and 2001: A Space Odyssey by Stanley Kubrick. Considering the impact these two films had on the development of the Horror film and the interpretation of Science Fiction in the cinema, Clarens’s analysis is almost dated by time it is published ( turning into Necro-media).
The content of the book is a historical & cultural study of Horror in the cinema. In doing so, it deals with the very beginnings of cinema. It is a piece of media that is about the historical development of another form of Mass Media. So this post is like a Babushka doll. It is post about a piece of Necro-media that itself was concerned with Necro-media ( earlier forms of Mass Media).
The accompanying images use the book as content within a context & constructed reality that emulates the photography that influences the cinematography of the Horror film. Hopefully this did not give you too much of a headache. Oh, and to twist the pun-knife a bit further in, Necro-media obviously fits the Horror context. Pleasant Dreams.